Archetypes = The ultimate version of the stereotype.
Countertype = A representation that challenges tradition stereotypical association of groups, people or places.
This film appeals to young teenage girls as they are able to relate to the anarchy of school life. Although the actors are of an older age children in secondary school are able to understand the way the school is represented and what it is like.
There has always been a stereotype in school of the 'it girls' that everyone wishes they were a part of. by this being included in the film it shows its conforming to the medias representation of the youth in our societies. It is a typical lunch time in this clip where the unworthy students ignore the plastics as that's not the place they are aloud to sit.
Throughout the film the girls are shown to have less respect for what they look like and also less care about their grades. Even dropping their grade to get boys. However nearer the end of the film it all gets to much for the main character Kady and she realises that you don't need to act dumb or be mean for people to like you. She joins the mathletes and apologises to the people she's hurt to give the audience a good example of how to be a good person. it shows people should be respectful to get respect back.
By being given the name 'the plastics' they are show to be fake and artificial. They are framed in shots to seem as if they run the school. Giving the impression that they are perfect. They change we see them go through is very encouraging for younger viewers as it shows that no one can be perfect. In the end of the feel the girls all realise who they truly are and become more comfortable in being a natural beauty inside and out.